Give Me 30 Days, And You’ll Be Authentically Selling Your Art Online.



30 days from now you’ll have a sales plan that feels natural, a brand that finally reflects the soul behind your work, and sales coming in the door.

There's a reason we have artists saying this like this...

"My sales have increased this month using strategies Lennon has taught us..."


Lennon is so authentic and genuine. It is so hard to find an art program that actually cares about you and is not just in it for the money. This program is Gold! Sign up!

- Alisha Nicholson

"I now have a roadmap to meaningful relationships with prospective clients..."


I hired a high-priced, art-specific marketing consultant... but was unable to create a marketing program that yielded sales—or even inquiries. I purchased Lennon's system at 20% of the price... and it was ten times better.

- Merideth Moss

"I've already sold (art) in places I hadn't expected..."


I've done lots of marketing programs before with limited success. Nothing I've done before has affected me the way this has. I'm actually enjoying this! And I don't feel like a salesman. I feel like me. That's HUGE!

- Ginny Butcher

✉️ An Open Letter From Lennon Bone, Creative Strategist and CEO of Stop The Starving Artist.

Trying to sell your art online kinda sucks—right?
Especially when you’re not sure what to say, how to say it, or if anyone’s even listening.

If you’re like most of the artists I work with, you didn’t sign up to be a marketer. You just want to make your work, share it, and have the right people get it—and buy it.

Well, here’s what I've learned 👇

⚠️ People don’t buy art. They buy what it means to them

If a couple is on their honeymoon and buys a painting from a local gallery  -they’re not buying the painting—they’re buying the memory, the feeling, the story it brings back.

When someone goes to a concert, they don't buy a t-shirt—they buy belonging.

When your arts message connects with someone’s story, your art becomes more than just something to look at—it becomes something they feel.


So if you’re just doing this:

(Simply posting your art and waiting for people to show up and hand over their hard-earned cash) then…

🚨You’re missing an opportunity. Not just to sell more, but to do what artists do best—change the way people see the world..

 

And No...You Don’t Need to Be a Marketing Expert

Sometimes the fix is as simple as starting a conversation, telling a story, or asking a question that gets people thinking.

 

That’s where your heART Based Message comes in.

🫀What Is A heART Based Message🫀

It’s the clear, emotional connection between your art and the people it’s meant for. When you have it, you stop chasing algorithms or trendy content—and start creating work that draws buyers in because it’s authentic to you.

 


Your 🫀heART Based Message🫀 doesn’t just get people to buy, it also helps you:

✅ Stand out beyond just your style or medium
✅ Attract buyers who align with your values
✅ Create content that reaches collectors—not just other artists
✅ Monetize beyond your art (without becoming an art teacher!)
✅ Show up online without feeling braggy, fake, or salesy

🤕

If you don't know what makes your art different, or what your message is, that's okay...

If you’ve ever sold your art in real life—even once—you’ve already communicated it. You just didn’t realize it.

This program helps you uncover that message and use it online—without being salesy, trendy, or someone you’re not.

I’ll walk you through the exact steps to connect with your audience, create content you actually enjoy making, and build a brand that feels aligned with who you are.

Together we'll make your marketing as
heartfelt and creative as your art…

Seeing all this talk about “the message” and “connecting with people” you’re probably thinking -

“I’m not that interesting. I just make art because I like to!”

🤷🏻‍♂️ 

I hear this all the time. You don’t need to have some dramatic story to be worth following.


People don’t crave 
interesting. They crave real!


They connect with artists who are honest, grounded, and intentional.
Your job isn’t to entertain—it’s to invite connection. And your heART based message does exactly that.

“What the heck do I even talk about or say?” 🤔

You don’t need to post like an influencer or go viral. You just need a system that shows your values, your voice, and the heart behind your work—consistently.

And here’s a little secret for you: 🤫

Connection doesn’t happen in one post. It happens in stages—and there’s a formula for it.. 👈 👇

.

Here’s What You Actually Need To Share In Your Content...

 

🫀 Your Why
🫀 Your Values
🫀 The Value Of Your Art
🫀 Your Offer

 

All in a specific, strategic (and very simple) way.

What you’re creating is a spider web of content—carefully woven with your message—that catches your ideal buyers while you sleep.

They won’t just stop at one post. They’ll binge your content, explore your story, and fall deeper into the world you’ve built—until your art feels like it was made just for them.

🕸️

So Let Me Ask You This… 


What would it feel like if you had a clear, repeatable plan that told you:
  • What to say
  • When to say it
  • And how to lead your buyers to the sale—without second-guessing every post?

☑️ No more overwhelm
☑️ No more content that goes nowhere
☑️ No more hoping someone “just finds” your work

Instead, you’d finally be showing up with a message you love—and one your buyers actually respond to.

🎯 Well… you don’t have to imagine anymore, because it’s here.  🎯

Presenting:

🫀The heART Based Sales Accelerator🫀

The heART-based Sales Accelerator isn’t a class.

This is your marketing plan put into a 30-day, step-by-step system that helps you sell your art online with clarity, confidence, and content that actually connects.


🎯 You’ll walk away with a repeatable plan that simplifies marketing, reflects the heart behind your work, and brings in real buyers who love what you do.

And here’s the best part:
Every time you run this process, it gets easier, faster, and more effective.

I'm Ready To Change How I See Marketing!

Here's How You'll Sell More Art.

Over 6 simple modules, I’ll guide you through the exact process I’ve used with hundreds of artists to grow their audience and their sales—without chasing trends or burning out.

Goal Setting & Getting Started.

We’ll define your 30-day goal and finally focus on the numbers that move the needle (hint: it’s not your follower count).

Craft Your heART Based 
Message.

We’ll clarify your Why, your Values, the Value of Your Art, and your Offer—so you know exactly what you’re saying and who you’re saying it to.

A SIMPLE Consistent Content Plan.

No more guessing what to post. I’ll give you daily prompts, story structures, and examples that help you show up with ease.

Prepare For The Release.

You’ll warm up your audience before you ever make an offer—so they’re ready (and excited) to buy when you do.

Find Your Hottest Buyers.

Learn how to identify your most engaged followers and turn them into collectors—without discounting your work or selling your soul.

Make The Sale, Then Review.

You’ll follow a simple checklist for sales week—and then we review what worked, what didn’t, and how to do it even better next time.

 
🥺 DON'T HAVE YOUR WEBSITE READY? I GOT YOU! 🥺

Just Use My Done-for-You Website Template for Notion.
No coding, no overthinking. Just plug in your images and text and launch a site that’s built to connect with buyers and make sales. Around here we keep it simple. 

 

✉️ FEEL LIKE YOU HAVE NO CLUE WHAT TO PUT IN A SALES EMAIL? I GOT THIS, TOO! ✉️


Just Use My Sales Email Templates

A collection of heart-centered, high-converting email scripts you can use to announce a release, follow up with potential collectors, and stay visible—without sounding pushy. Plus I've got DM scripts you can use for instagram if you want that extra personal touch!

Plus, Real Support

Without the Overwhelm.

 

30-Minute Content Creation System.

Plan, write, and film your content quickly. No fancy edits. No endless to-do list.

Coaching 
Calls For Personalized Attention.

Get direct feedback, encouragement, and clarity during regular group calls with me.

A Community That’s Actually Selling.

Join a group of artists who’ve already made over $125,000 this year alone—because they’re marketing with heart, not hype.

I've even made things EASIER and FASTER with

Your Custom AI Suite

 

Let’s be honest—AI is everywhere right now.

But here’s the catch: if you don’t know how to prompt it, you get generic results that sound like everyone else.

It’s not about having AI. It’s about knowing what to ask—and how to use the answers.

That’s where most artists get stuck.

So, I built a tool that does the heavy lifting for you.

This is a fully guided AI experience—designed specifically for artists like you—
that pulls out your mission, clarifies your audience, and helps you create content that connects and sells.

✅ Define your voice and values
✅ Identify and speak directly to your ideal buyer
✅ Get clear post ideas, full scripts, and visual direction
✅ Say goodbye to writer’s block, forever

You won’t need to spend $20/month on ChatGPT Pro—or spend hours trying to figure out what to type in.

This is smarter, faster, and already trained to understand your creative business.

Check out what my students are saying... 

 

“Okay Lennon, how much is the investment?”

🤨 

❌ This isn’t a $20/month Facebook group with no direction...

 

❌ And it’s not a $2,000 business course that leaves you drowning in information and wondering where to start.

 

Here’s how this compares:

 

Let’s Compare Your Options

Option 1: A Gallery, Label, or Publicist
✅ Gives you visibility
❌ Takes 50%+ of every sale
❌ No guarantee it actually works
💰 Ongoing high cost

Option 2: 1:1 Private Coaching
✅ Personalized brand + content strategy with me
💰 $3,500+

Option 3: Masterminds & Business Programs
✅ High-level support
❌ Lots of time + big investment
💰 $13,000/year

Option 4: The heART Based Sales Accelerator
✅ Clear strategy
✅ Real support
✅ Repeatable system
💰 Less than the price of one $500 sale

And once you join? You get lifetime access to the full system—no subscription required.

You’ll also get 3 months of access to the Custom AI Suite and private artist community totally free. After that, it’s just $37/month if you choose to stay.

No pressure.
Cancel anytime.
Keep the training forever.


Let me be clear... 👇

You could sell one painting and make your money back.

You’ll use this system again and again—for every launch, every offer, every new collection.

You don’t need to hand the wheel to someone else…

This is where you learn to drive your own dream.

Pick the plan that works
best for you!

⚠️ TYPICALLY $697 // SAVE 50%! ⚠️

PAYMENT PLAN

$97

4 PAYMENTS OF $97

WHAT YOU GET:

  • Lifetime Access to the heART Based Sales Accelerator
  • 1 Month of Group Coaching + Personalized Feedback
  • Custom AI Suite
  • 30-Minute Content Creation Masterclass
  • Live Content Feedback Calls
  • Live Sales + Marketing Q&A Calls
  •  And more...
I'm Ready!

PAY IN FULL

$347

ONE TIME PAYMENT

 WHAT YOU GET:

  • Lifetime Access to the heART Based Sales Accelerator
  • 1 Month of Group Coaching + Personalized Feedback
  • Custom AI Suite
  • 30-Minute Content Creation Masterclass
  • Live Content Feedback Calls
  • Live Sales + Marketing Q&A Calls
  •  And more...
I'm Ready!

If you complete the program, follow the steps, and don’t make your money back within 90 days, I’ll refund you. That’s how confident I am in this process...

You can read the guarantee details here.

 
 
 
 

HERE, LET ME SHOW YOU HOW YOU'LL USE THIS
PROGRAM TO GROW YOUR ART SALES.

Video Poster Image

WHEN YOU JOIN, YOU'LL GET 

  • Lifetime Access To The heART Based Sales Accelerator (7 Modules + Deep Dive Trainings)
  • 3 MONTHS of Group Coaching and Personalized Feedback (Optional)
  • CUSTOM AI SUITE to Outline Your Mission, Buyer, Content Ideas, Content Scripts + MORE. 
  • Ideate, Film, and Edit Great Content in Just 30 Minutes (Masterclass)
  • LIVE Content Feedback Calls
  • LIVE Sales and Marketing Q and A Calls!
  • AND MORE!
I'm Ready To Change How I See Marketing!

Is The heART Based Sales Accelerator right for you? It's Time to Choose.


 

Are you ready for social media and marketing to stop feeling heavy and start feeling creative? 

😯

 
Are you ready to ditch all the exhausting process videos that only bring you other artists?

😧

Are you ready to make a shift in the energy you use to market your work and start showing up with gratitude and excitement?

🥹

 

Take a look at ANYONE that you consistently follow and support and you'll see three things that people say. 👇
  • “They’re authentic…”
  • “I love their values…”
  • “What they make feels like it’s exactly for me…”

They're NOT saying - "Boy, I'm glad they have such contemporary, fluid, multi-colored and bright work! Take my money!"

If you're ready to have people saying the same thing about you, and to start doing what artists are MEANT to do - change the way people see things - then now is the time. 

Imagine consistently earning $500 (or $5000) online within months, deeply connecting with lasting fans, and most importantly -  transforming how you show up and feel—all because you finally had a clear step-by-step plan. 

I'm Ready To Change How I See Marketing!

FREQUENTLY ASKED QUESTIONS.