Make Art. Make Money. Make An Impact.
Without ditching your day job... yet.
To sell your art, you need fans.
To attract fans, you need to build trust.
As the quote goes, "People buy from people they trust, and they trust people they like."
So how do you expect to build your audience and sell your art, if you're not focusing on building trust first?
It's this mistake that leads to things like:
People saying they like you're work, but never hitting the buy button.
Spending tons of time on Social Media, and never really growing.
The constant overwhelm of where you should focus your energy.
👇 Then there's all the "advice"👇
🤮 "You should do paint and sip events!"
🤮 "What if you made something more accessible?!"
🤮 "I’ll bet you could play music at weddings!"
But that’s not what you want - and I don’t blame you.
Get Started Now
So how do we build trust? It's certainly not with hashtag strategies or viral video ideas.
We build trust when we connect with people,
which is exactly why:
Connecting people to the art AND the artist is the simplest way to sell your work and create a sustainable career.
🎨 You don't just make art - you are the art! 🎨
Your stories, ideas, and life experiences bring your art into existence. When people connect with you, they gain a deeper insight into your work.
This connection has been the key to artist success for years, only facilitated by magazines, galleries, and press junkets. I've just figured out how you can do it independently, without someone else telling you you're "worthy."
🤯 "But doesn't the work speak for itself?" 🤯
82% of consumers make purchase decisions with purpose in mind.
If people love a brand's story, they’re 55% more likely to buy in the future.
75% of consumers are more likely to be loyal to a brand that understands them.
So, it’s not about work - it’s about the connection you make along with the work.
People will buy, not because they were sold to, but because they feel seen and heard.
Plus - by aligning your audience your art with your values, you get to build an authentic community where you’ll not only sell your work, but open up opportunities for brands and other artists to work with you as well.
So how do you connect people to the artist? What do you do with your content? How do you connect all of that to your actual art?
Presenting: The Sustainable Artist
Strategy Guide
With this strategy guide, you will:
1. Define your connectors as an artist.
You'll get immediate access to the strategy guide and course that walks you through all the foundational elements most artists skip. This will be your secret weapon.
2. Grow online, even if you don't like being on camera!
You'll go through everything from content ideation and storytelling to learning to find your voice online - but in a way that is more about your strengths than the right tactics.
3. Start selling your art... for real.
My goal is to have you growing your social media at a healthy pace and making your first sales online... all by just being YOURSELF. All you have to do is go through the steps provided.
Pick the plan that works best for you!
MORE THAN ANYTHING, I WANT YOU TO BE HAPPY
WITH YOUR PURCHASE!
And just to make sure you’re satisfied, you don’t have decide now. Try it out for 30 days, and if it’s not for you, just email me at [email protected] before your 30 days is up, and I’ll refund you. No questions asked. I want more than anything for you to feel like this is valuable.
What is Creative Impact Academy and what comes with my membership?
C.I.A. is your chance to get digestible and affordable monthly teaching and coaching that builds your creative business, one step at a time.
👉 The Sustainable Artist Strategy Guide - Covering everything from finding your voice online to a full social media marketing strategy.
👉 Fresh Teaching Each Month - But don't worry, it all aligns with the main program. There's nothing here where you need to feel overwhelmed with information - we're committed to walking you through a step by step process that works.
👉 Live Coaching Calls where we'll answer any questions you have about the lesson, and you’ll walk away with simple actionable steps to move forward. (Don't worry - if you can't make it, we'll still answer your questions!)
👉 Guest Speakers that will blow your mind. Artists like Morgan Harper Nichols, Hannah and Nemo, mindset experts, and more! (And yes... you'll get recordings if you can't make it live!)
👉 Recordings of All Live Meetings available for you to watch anytime. This includes a back catalog of TONS of content that already exists!
👉 A Private Membership for you to connect with other artists that are driven by the same heart-based strategies as you.
👉 You’ll Get Past Those Fears Around Selling and Learn the Power of Selling to a Small Audience through mindset meetings and the group coaching calls.
👉 You’ll Be More Confident in Yourself and the art you make through training that will help you overcome criticism and judgment.
👉 We Do Member Case Studies to talk about what’s working so you can continue to learn from each other... and your success could be the next one!
Get Started Now for $37
"I increased my price by 3X with zero guilt.”
It may not seem like much but I have like 160+ followers on IG than I did before, I feel like I have some confidence and I sell my work at 3x the $ than I did before with NO guilt. I’m also starting to enjoy being on social media and have developed good boundaries.
-- RAENEE DICKERSON, ILLUSTRATOR, TEXAS, USA
"I just started my TikTok and already have over 1000 followers.”
I have grown as an artist and person. I am now able to create reels and tiktok videos and not worry about how I look or sound on camera. I also started my a TikTok around not long ago and already have over 1000 followers. I can't wait for what's next in the journey with Lenon and the other creatives in the group.
-- PATRICK KUHN, VISUAL ARTIST, VANCOUVER ISLAND
"Lennon helped me grow my social media, confidence, and income!”
I grew my IG following by more than 150%, took part in 2 physical exhibitions, sold 5 paintings, including 2 to people I didn't know. I also feel more confident with who I am as an artist and how my story can serve other people!
I loved the emphasis Lennon put on building an authentic connection with our audience. Authenticity is an important value on a personal level and is something I was already trying to implement in my social media, and Lennon's approach really resonated.
--SARAH GIAIETTI, WATERCOLOR ARTIST, SWITZERLAND
MY NAME IS LENNON
My career taught me that art doesn't speak for itself, and it never has
I always thought if you just made good stuff, people would notice.
But I was wrong.
Turns out, the reason traditional media, interviews and artist statements exist is to give people more meaning and context to the art that's made. Why? Because when we understand where the artist was coming from, we have a deeper love for the art.
So I learned how to tell my story, what I believe in, and why it matters to other people.
This led to me working on Billboard top 200 albums, playing major festivals, being on TV, working with a Grammy Nominee, and being a lead strategist on a team that helped their clients grow their YouTube audiences by millions, all organically.
I've learned that while there's no better time to be an artist, it's also more important than ever to be able to speak up for your art, so people can connect deeper, and faster.
Is Creative Impact Academy right for you? It's Time to Choose.
Imagine making consistent progress in your creative business every month, having a clear plan to work on while still having time to create your art - all while maintaining your day job!
With C.I.A., you'll be consistently learning without getting overwhelmed by a flood of information. You'll have a plan for your social media every week and receive professional feedback each month!
Bottom Line
Imagine how much closer you'd be to earning an extra $500 online in just a few months if you had a plan, accountability, and coaching? All for less than the cost of three bags of coffee per month, and with a money-back guarantee!
Contrast this with continuing to do things the way it's been going. The choice seems clear to me. 🤷🏻♂️